Our Story
ShowReady Co. was founded to fill a missing gap on the Central Coast: one full-service company truly committed to client communication and making homes shine in their best light.
Meet the Founders
Erik Berg-Johansen
Erik has worked in real estate sales for eight years, and he is still an active agent today. He has closed more than 100 transactions and refined his craft with the luxury brand of Sotheby’s International Realty. Along the way, he learned exactly what separates a listing that lingers from one that flies off the market: presentation.
He also learned how painful it is to get a home there. Preparing a single listing meant coordinating a house cleaner, a window washer, a power-washing crew, a landscaper and a stager. Five schedules, five invoices, five chances for something to slip before photo day.
“I started ShowReady Co. to be the company I always wished I could call: one team, committed to making homes shine in their best light. Truly ShowReady.”
Valerie Berg-Johansen
Valerie has always had a passion for home improvement, deep cleaning, and effective design. She holds a Doctorate in Violin Performance from the University of Oregon. Many years of performing professionally taught her something that carries directly into this work: small details count.
Today, Erik runs ShowReady Co. with his wife, Valerie. Together they bring that standard to real estate agents, home sellers, landlords and rental hosts across San Luis Obispo County, with attention to detail and customer satisfaction as their two non-negotiable priorities.
Why Presentation Pays
Buyers decide in seconds. We make those seconds count.
A ShowReady home photographs better, shows better and negotiates better. That’s not luck, it’s preparation.
- Better photos. Listing photos are the first showing. Detailed surfaces and clean glass make every shot brighter.
- Stronger first impressions. From the washed driveway to the styled kitchen, buyers feel the care before anyone says a word.
- Fewer objections. A meticulously kept home signals a meticulously kept property, and that confidence shows up in offers.
